FLEXVIT ANNIVERSARY
10 YEARS IN MOTION
It all started with a problem – and the will to solve it

Bands rethought
A small idea that makes a big difference
"When I was training with fitness bands myself ten years ago, I noticed how bad the material felt. It tugged on the skin, constantly ripped - that couldn't be the end of the possibilities. It was clear to me that there had to be a better way."
Tim Hüfner, founder of FLEXVIT
And it could get better. What started as a personal wish became a mission – to develop ideal training bands that are so robust, flexible and comfortable that they outperform every other alternative.

Strong together through cooperation
Learn from the best – develop for the best
From the beginning, FLEXVIT was more than a product or a brand. It was a vision that could only be realized through close cooperation with those who really know what they are doing.
From the beginning, we have taken the opinions of the professionals into account. We didn't say, "We know how to do it" - but rather involved therapists, trainers and athletes in the development process of the bands.
This philosophy remains at the heart of our actions to this day. Because behind every development there is a question that we ask those who work with us: "What do you need to get better?"

The basics of band training
FLEXVIT Bands Reloaded
Believe it or not, FLEXVIT has made it to the top. Our bands are real success stories that move the whole world.
✔ Usain Bolt trained for the Olympics with FLEXVIT bands.
✔ Lionel Messi has recovered from a calf injury with FLEXVIT bands .
And it's not just the big names who are convinced. Over 1 million bands have been sold - every single one of them has helped people achieve their goals. These are Olympic victories, personal bests, first steps after injuries - simply real stories that move us and motivate us to continue to grow and improve.
10 years of FLEXVIT
How we keep getting better – and yet remain true to ourselves
FLEXVIT is movement - and movement means constantly developing. For us, progress never ends. Just like a professional athlete who goes straight back to training after every success, we put our energy into new ideas and improvements.
This is exactly what we are celebrating with our new design. It is more than just a look - it is a statement. The clear lines symbolize strength and flexibility, the colors stand for versatility and liveliness. Our new appearance sums up what FLEXVIT stands for - quality, innovation and the joy of movement.



FLEXVIT Faces
Humor meets aesthetics
Our new design is modern, clear and full of energy. But for FLEXVIT that's not enough. For us, movement is more than function - it is expression, character and sometimes a wink. This is exactly what our FLEXVIT Faces campaign reflects - a tribute to the versatility of our bands and the creativity that lies within them.
FLEXVIT Faces
Humor meets aesthetics
What makes this campaign so special? It combines the flexibility and strength of our bands with a pinch of humor and the ability to see the world from completely new perspectives. For your home gym, office or simply as an inspiring eye-catcher - FLEXVIT Faces brings movement into your everyday life, artistically and motivatingly at the same time.
Wherever you go, whatever you do, whoever you are – your bands are with you.

Joy, Strength and Quality
Getting the World Moving
FLEXVIT began with an idea – and is now known in over 30 countries. But 10 years later, FLEXVIT is not just a name. It is a promise. A promise to make movement a new experience – for professionals and for every individual.
The future holds so much more in store – with expanded application knowledge, sport-specific training programs and our FLEXVIT app, with our training and online courses: We continue to do everything we can to develop the full potential of functional band training.
The core of our mission remains clear and powerful: “Moving people who move the world.” Let’s look forward to the next stage together – and get the world moving!
You are FLEXVIT
Thank you for being here
We say thank you from the bottom of our hearts. Thank you to everyone who has supported FLEXVIT over the last 10 years. To you - whether you use our bands, get people moving, give feedback or support us in your work. Each and every one of you has contributed to making FLEXVIT what it is today. Together we have not only changed training, but countless lives for the better.
This journey would not have been possible without you – trainers, therapists, athletes, partners and enthusiastic movers. You are FLEXVIT.
And the best part? Our journey continues – with you by our side! Stay connected with us:
👉 Follow us on Instagram for inspiration and news.
👉 Sign up for our newsletter to not miss any tips.
👉 Become part of our affiliate program and bring FLEXVIT into the world.
Let's keep moving together – for the next 10 years and beyond! 🧡